first_imgA study from Ofcom about children’s media usage revealed that parents are getting more and more concerned about the internet. At the same time, younger kids are spending more time than ever on digital devices because of their accessibility.In general, the older the children get, the more they use and interact with media devices and services. Increasingly, the group of 12-15s goes online for the longest time per week. They choose the most ‘over the top’ TV services like Netflix, Now TV, or Amazon Prime Video or a video-sharing website YouTube, and have a social media profile. Also, preschoolers of age 3-4 are spending more time on tablets.“The number of younger kids using electronic devices connected to the internet is growing at a rapid pace. This means that more people could become victims of cyber attacks or face other threats, such as cyberbullying or offensive content. Thus, parents should become more aware of their children’s activities online and start educating them as early as possible,” says Daniel Markuson, a digital privacy expert at NordVPN.Compared to the previous year, content created by vloggers was more popular than ever among kids aged 3-15. Such content was also seen as a source of inspiration for creativity. Many of the interviewees upload content both to YouTube and Musical.ly, and it often mimics other popular YouTubers. Also, the rising vloggers’ popularity may be responsible for the increasing pressure to spend money online. Although kids understand that their favourite YouTubers get paid for product endorsement, this doesn’t stop them from buying promoted things.Considering parental worries, the greatest one is “companies collecting information about what their kid is doing online.” Through the year, three other issues raised more concern: the child damaging their reputation, the pressure on the child to spend money online, and the possibility of the child becoming radicalized online.Despite rising concerns, parents are sometimes less likely to restrict their child’s activities. In contrast with 2017, in 2018, children aged 12-15 were less likely to say they had received information or advice from their parents or guardians. Some of the parents thought that their kids were using common-sense while interacting online. Others believed that safe internet usage was taught in schools already.NordVPN recommends that parents spend more time talking to their children about the threats in the digital world. “Cybersecurity education should start at an early age when guardians are still authorities. Limiting certain online activities is often not the best choice. Instead, one should try to explain to their children how important digital reputation, fact-checking, online etiquette, and safety are and how online advertising works. Being open and supportive will gain the child’s trust. Most importantly, a parent or guardian should set the best example they can,” explains Daniel Markuson.The study ‘Children and parents: Media use and attitudes report 2018’ was released in February 2019.last_img read more

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first_imgIf you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCocking Interesting guest post by Hazel Henderson, this article first appeared here.Hazel Henderson discusses how accountants are renovating their models for information-based economies & the new #SDGs model http://bit.ly/2D742Pl via @ethicalmarketsMost bankers, economists and investors after a couple of drinks, will admit that money is not wealth. Money is a metric, like inches and centimeters, for tracking real wealth: human ingenuity and technological productivity interacting with natural resources and biodiversity undergirding all human societies along with the daily free photons from our Sun, as described in “Valuing Today’s Circular Services Information Economies”. So brainwashed are we by the false money meme of “money as wealth” that whenever anyone proposes needed infrastructure maintenance, better schools and healthcare or any public goods, we are intimidated by some defunct economist who says “Where’s the money coming from?”They ought to know better, since, of course money is not scarce, it’s just information as I pointed out in 2001 at the annual meeting of the Inter-American Development Bank in an invited talk “Information, The World’s Real Currency, Is Not Scarce “(see World Affairs, April-June, Vol. 5, 2001, Delhi, India).Since the 2008 global financial meltdown and bailouts, trust is disappearing: in banks, stock markets, corporations, governments, religious institutions, experts, academia, political parties’ rhetoric and even the Internet and social media. This mistrust has fueled global populists across the political spectrum, with ubiquitous signs at their rallies, “Where’s MY Bailout?”We see the rise of cryptocurrencies becoming bubbles, as many seek alternative stores of value and mediums of exchange they hope will prove more trustworthy than central banks’ fiat currencies: dollars, yen, euros, pounds, pesos backed only by their governments’ promises.Trust is a precious commodity which undergirds all humanity’s markets, trading and exchange. Trust does not scale easily, abiding in face-to-face, handshake interactions in humanly-scaled communities, based on common agreements, shared infrastructure, resources and culture. Trust does not reside in packages of software, apps, AI, big data or social media platforms, as we learned in 2016. So trust was sought in the blockchain platforms first developed by the mysterious computer expert, Satoshi Nakamoto in 2009 for his bitcoin.Now, over 1000 blockchain-based start-up companies and blockchains underlie the over 1,500 cryptocurrencies traded on electronic exchanges including Coinbase. These computer-based distributed ledger blockchains are designed to engender trust by allowing person-to-person ability to verify each transaction or contract with a permanent record open to all.Crypto promoters aspire to create global-level trust in the value of cryptocurrencies due to this transparency and their protocols limiting finite amounts to be issued, to create artificial scarcity. This vision is sullied by the many cases of criminality, hacking, stealing, frauds and other shenanigans. Nevertheless, faith and trust in these cryptos remains strong, since proponents say central banks also manipulate their fiats — which is true!We see fiat money being printed on TV shows! Yet fake visuals of cryptos, such as the shiny golden colored coins are also shown with news about bitcoin. This is a “bit-con” since bitcoin is a digital algorithm, a string of computer code which is unlikely to become a ubiquitous medium of exchange or a store of value.Still, the allure to libertarians, hackers and speculators is that cryptos exist with no middleman, for peer-to-peer global private use with no governments, no banks or financial intermediaries and few outside rules except those imposed by issuers. Millions of hackers worldwide soon began solving the ever more complex mathematical puzzles needed to claim their next block of newly minted bitcoin.These “miners” now use some 30 terawatts annually of fossil-generated electricity, equivalent to the consumption of a country the size of Ireland, plus gobs of computer power. They are now affecting the Earth’s climate as I described in “Hey COP23: Bitcoin Miners Exploding CO2 Emissions!”The loss of trust in fiat dollars, pounds, yen, euros, pesos we always use to pay each other cannot be replaced by cryptos—in spite of the current hype, as traditional financial markets now trade bitcoin futures and ETFs concocted by eager Wall Street players.  Nations including Russia, North Korea and Venezuela under international sanctions for violating norms, are now issuing their own cryptos to escape financial controls set by governments for fiat currency transactions. How will this war between governments and libertarian hackers’ cryptos versus fiats work out?Clearly, trust in all forms of money is fading. Today, people barter more goods and services on electronic platforms, swap and match, often directly without any use of currencies on platforms like Freecycle, and for everything from baby-sitting, sharing garden tools, spare rooms, vacation homes to finding their true love matches! The familiar fiat currencies we still spend our lives earning, investing and saving for our retirement are losing their dominance in our lives and with that their role as a promised store of value.For example, few fiat currencies remain stable, as we see on FOREX trading screens daily. Even our US dollar has lost about 80% of its value over the past 30 years— due to inflation, budget deficits, interest payments to bond-holders on our national debt, which recent tax cuts may increase by another $1.5 trillion.Most US and European citizens register disbelief when they learn that all their national money in circulation is created out of thin air by private banks when they create loans and is therefore only backed by other peoples’ debts, not gold or any other commodity of value! Governments in Britain, the USA and most countries gave their sovereign power to coin their own national money away to their private banks and allowed them to charge interest on their loans as well, as Ellen Brown explains in “Web of Debt”, (2010). Our TV Special “The Money Fix” details on how this happened in the USA with founding of the Federal Reserve in 1913 and the rise of local currencies, barter and credit circles.Governments’ policies became ever more erratic, swinging between obsolete textbook policy prescriptions: either “stimulation “(quantitative easing QE, i.e. money-printing, tax cuts, lowering interest rates, buying dud mortgage-backed securities) or “austerity “(cutting safety nets, education, healthcare, public services, selling off public assets) while continuing to bail out too-big-to-fail firms without prosecuting their reckless executives. Ethical Markets dissects such obsolete economic policies and offers more realistic alternatives (www.ethicalmarkets.com).Today, failing policy levers are being bypassed by the rise of cryptos, crowdfunding, peer-to-peer lending, electronic barter, information-based direct trading I describe in “FINTECH: Good and Bad News for Sustainable Finance”.  They reveal the stunning truth: Money Is Not Wealth and worse, it is no longer a reliable store of value!  All those dollars we pinched to save for our retirement are losing their value until we use them to buy something useful, and shift our investing from obsolete, polluting, unsustainable corporations into trustworthy, sustainable, well-managed and transparent enterprises so we can monitor their performance and social impacts ourselves.As the shock of this reality sets in, it reveals how most financial market players try to make money out of money, trading stocks with each other which are tradeable contracts issued by big companies as explained by law professor Lynn Stout in “The Shareholder Value Myth”, (2012). The latest Wall Street bubbles are index-based stocks and ETFs, reaching additional levels of abstraction. I first unraveled these truths in “Creating Alternative Futures” (1978,1996) and “The Politics of the Solar Age” (1981,1986).I described the essential unpaid tasks underpinning the cash-based sectors measured in GDP and incomes of mostly male “breadwinners”. Textbooks designated their wives to perform all the work of maintaining households, raising the next generation, caring for elders, volunteering in community service —all unpaid, as in this diagram (Cake). Economic textbooks described all this vital productive work I called the Love Economy as “non-economic”!Feminists emerged worldwide to insist this work be recorded and paid, as in Marilyn Waring’s “If Women Counted” (1990); lawyer Riane Eisler’s Caring Economy campaign and Kate Raworth’s “Doughnut Economics” (2017). I documented how thousands of communities around the world starved by their central governments of fiat currencies by austerity programs, simply created their own local currencies, like the famous “Berkshares” issued by the Schumacher Society and circulated, even by local banks in Great Barrington, MA. These townsfolk realized that using their own local currencies and credit could clear their local markets and employ their people meeting local needs.Photographs of thousands of such local currencies issued all over North America and Mexico are catalogued in, “Depression Scrip of the United States 1930” (1961). They taught a key lesson: money cannot be a store of value –it must circulate in the community in order to meet needs and create jobs and prosperity. To assure these currencies were not saved, but spent, they all carried expiration dates and require stamps to re-validate them regularly affixed until they finally expired.So this myth of money as a store of value is now threadbare. Electronic platforms open up new possibilities for direct barter, with all the fintech exchanges now disrupting traditional finance and banking. These innovations offer hope that both cryptos and fiats may eventually be properly managed and regulated in the service of decentralized prosperity and focus on the new model; the UN’s Sustainable Development Goals (SDGs) now ratified by195 governments.Accountants are renovating their models for information-based economies  where services account for some 80% of production: from unpaid voluntary work to intellectual property, R &D, design, brands, networks, “infostructure” (broadband, internet) and institutions, described in “Capitalism Without Capital” (2018). The International Integrated Reporting System (IIRC)models six forms of capital: finance, built facilities, intellectual, social, human and natural capitals, which then measure the extent to which companies and governments enhance or degrade all six forms.This accounting revolution also from the Sustainable Accounting Standards Board (SASB); the Chartered Institute of Management Accountants www.cimaglobal.com, (ICAEW) finally discloses and internalizes all those “externalities” into companies’ balance sheets and provides full spectrum accounting— beyond money as the single metric.Honest money: currencies fully backed 100% for example, by kilowatt hours of renewable electricity, productive assets and services can continue to be useful as mediums of exchange. Expert Shann Turnbull in “Is A Stable Financial System Possible”, shows why currencies cannot be a predictable store of value, i.e. money is not wealth.Nominations are still open (free) to the EthicMark® Awards https://t.co/NxKgDSA2lG – Recognizing socially responsible advertising and media communications that uplift the human spirit and society. The ‘Call To Entry’ is open until July 31st 2019. pic.twitter.com/aNOmJURAyS— ETHICAL TEAM COMMUNICATIONS (@EthicalTeam) July 19, 2019HAZEL HENDERSON, D.Sc.Hon., FRSA is CEO of Ethical Markets Media Certified B. Corporation, author of “Mapping the Global Transition to the Solar Age” and other books available in 800 libraries worldwide in many languages.  Producer of the global TV series “Transforming Finance”; the Green Transition Scoreboard® and other programs and services.More information about Irish Tech News and the Business ShowcaseFYI the ROI for you is => We now get over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. We have over 860,000 relevant followers on Twitter on our various accounts & were recently described as Ireland’s leading online tech news site and Ireland’s answer to TechCrunch, so we can offer you a good audience!Since introducing desktop notifications a short time ago, which notify readers directly in their browser of new articles being published, over 16000 people have now signed up to receive them ensuring they are instantly kept up to date on all our latest content. Desktop notifications offer a unique method of serving content directly to verified readers and bypass the issue of content getting lost in people’s crowded news feeds.Drop us a line if you want to be featured, guest post, suggest a possible interview, or just let us know what you would like to see more of in our future articles. We’re always open to new and interesting suggestions for informative and different articles. Contact us, by email, twitter or whatever social media works for you.Home MONEY IS NOT WEALTH: CRYPTOS V. FIATS!last_img read more

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first_imgIf you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCocking By @SimonCocking review of The Everyday Leader How to Motivate, Empower and Influence Those Around You, Hardback, July 2019, by: John Cross, Rafael Gomez, Kevin Money. Available to buy here. ISBN: 9781472965752Every day, every one of us is a leader in some way – we just don’t necessarily know it. Leadership is about inspiring change and movement, whether on an individual level – a person’s attitude, behaviour, emotions or habits – or an organizational level – culture, goals, vision or strategy. By changing the way you approach the concept of leadership, The Everyday Leader will help you recognise and embrace your natural leadership qualities, so that you can be more motivated and empowered in the workplace and at home.The Everyday Leader tackles the main challenges that leaders face at some point in their career: leading teams; attaining buy-in from stakeholders; leading through artificial intelligence; whistleblowing; and leading from a distance. But the book also addresses the leadership issues that occur in day-to-day life: listening and empathising; making change attractive and accessible; influencing and persuading; and making the right decision through information overload.Providing advice and tools for those looking to polish their existing leadership skills or anyone who wants to take the next step in their career, The Everyday Leader also recognises that leadership doesn’t stop once you clock off – these are lessons you can and should take home with you.The Everyday Leader. How to Motivate, Empower and Influence Those Around You, Hardback, reviewedThis is a tough challenge to achieve. The authors recognise the challenge of actually achieving these goals, rather than just giving lip service to the concept with trivial statements like ‘Just Do It’ … There are some good case studies and interviews with people who have achieved significant and impressive wins. Looking at the Chicago Bulls for example, yes it never hurts if you have Michael Jordan on your team, but there have been many other great individuals, around whom an awesome team has failed to gell. In this context the authors give useful and actionable insights to help you with trying to motivate and empower those in your own teams too.The book does cover some interesting and harder areas in which to achieve success those working remotely, requiring self motivation, and even whistle blowing. These are tricky and nuanced areas, so the authors insights are worth reading and contemplating. We enjoyed reading it, and hope / wish / would have liked it if several of our bosses had read and acted on the insights in this book.More information about Irish Tech News and the Business ShowcaseFYI the ROI for you is => Irish Tech News now get over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. We have over 860,000 relevant followers on Twitter on our various accounts & were recently described as Ireland’s leading online tech news site and Ireland’s answer to TechCrunch, so we can offer you a good audience!Since introducing desktop notifications a short time ago, which notify readers directly in their browser of new articles being published, over 16000 people have now signed up to receive them ensuring they are instantly kept up to date on all our latest content. Desktop notifications offer a unique method of serving content directly to verified readers and bypass the issue of content getting lost in people’s crowded news feeds.Drop us a line if you want to be featured, guest post, suggest a possible interview, or just let us know what you would like to see more of in our future articles. We’re always open to new and interesting suggestions for informative and different articles. Contact us, by email, twitter or whatever social media works for you.Homelast_img read more

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first_imgMastering the misconceptions of AI and automation If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCocking By Alice Henebury, Head of Marketing, Engage HubOxford Economics’ latest report estimating that robots are expected to ‘replace up to 20 million factory jobs’ by 2030 opened up a heated debate about what the future of the workforce would look like. One of the most worrying potential outcomes being the impact it will have on already stagnating wages. According to the report, each new industrial robot will wipe out 1.6 manufacturing jobs, with the least-skilled regions being more affected. However, for the most part, these are just scary soundbites being used to fearmonger people. Businesses need to shift their attention away from the misconceptions of AI and automation and focus on the many positives it can bring to its employees and the workplace overall.Automation will not only boost jobs but encourage economic growth. If deployed correctly, AI and automation could be the perfect digital workforce assistant (the secret weapon every business wishes they had up their sleeve). Instead of replacing jobs, these developments can help your business strike the right balance between technology and that all important human touch.This article will outline how to master the most common misconceptions surrounding AI and automation so your business can start reaping the many benefits of Robotic Process Automation (RPA).Misconception 1 – Customer service will be impersonalThere is no denying a human touch is the cornerstone of customer experience however, we are starting to see AI and automation customer service success stories from the likes of big brands such as Sainsburys. Thanks to automation,Sainsbury’s has improved call delivery procedure by successfully integrating an Interactive Voice Response (IVR) system, automated by Synapse, the AI-powered logic-building software, which facilitated intelligent call routing so that Sainsbury’s customers were diverted to the most appropriate resolution, whether that an automated response by a virtual assistant or to a live advisor.By freeing up time previously spent on monotonous tasks, workers can dedicate more of their resources, time and skills on the evolving needs of today’s customers. One element that is proving particularly effective is AI’s predictive capabilities, which can estimate which customer requests can be diverted to contact centres, to free up instore resources before they’re even submitted, as well as improving the efficiency of the supply chain process.What’s exciting is that automation provides brands more opportunity to provide high-quality, more engaged and memorable customer experiences. This is helping brands to retain the loyalty of their existing customers as well as attract new ones. In today’s climate, brands must keep their pulse on technological developments otherwise they risk losing their customers to competitors.Misconception 2: Workforce morale will deteriorateOne of the most common misconceptions surrounding robots replacing jobs is the negative impact this will have on workforce morale. However, with the UK’s productivity record being less than favourable, only rising by 0.5% last year, Britain is in need of new solutions to keep employees engaged. This is where AI and automation comes in.Not only can these new technologies help to reduce the workload of employees, they can take away the repetitive, mundane tasks, allowing workers to focus on the human element of work, that requires more creativity and innovative thinking. Ultimately, when employees are able to focus more time on the interesting and rewarding aspects of roles, their productivity and satisfaction levels are bound to rise. In turn, this will also increase employee retention rates within companies.One area we are already seeing evidence of this, is within companies’ HR departments. HR teams are using AI-enabled automation to streamline the recruitment process and improve workers productivity; whether it’s sorting through CVs submitted online or through third parties to identify potential candidates. This just goes to show how automation allows teams to focus on tasks that require a human touch, such as interviewing candidates face to face. Rather than devoting resources and people to a repetitive, time-intensive job.Misconception 3 – AI and automation will overshadow employeesWhen the topic of AI and automation is raised what is often forgotten is the various opportunities that will arise as a result. As these new technologies are deployed more widely employers will have to upskill and reskill their employees so they’re prepared for the future of the rapidly changing workplace. This provides the perfect opportunity for workers to develop and hone their technological skills.  According to the World Economic Forum (WEF), organisations need to act now in equipping their staff so they can take full advantage of the opportunities the “Fourth Industrial Revolution” has to offer.However, although employers may be the facilitators of this workforce transformation, the government and individuals also have crucial roles to play. For instance, the government should look to enforce more technical and “soft skills’ training throughout the education system. Whereas individuals should take a proactive approach to develop their own skills learning when it comes to technology.At the end of the day, a lot of these new jobs will be centred around understanding and managing the technology. What must be remembered is that AI and machine learning are still in their infancy and still rely on human intervention to guide their deployment. Ultimately, the more awareness and understanding there is about AI and automation the more successful its implementation and our collaboration with them will be.Looking to the futureOnce businesses dispel the negative rumours surrounding AI and automation and start to gain an understanding of its capabilities and substantial benefits, there is no doubt that companies will be lining up to implement this into their strategies. Looking to the future there is no preventing the workplace from changing. Businesses need to realise that successful implementation is all down to proper preparation.By Alice Henebury, who is an experienced marketing professional with a demonstrated history of working in the information technology and services industry. She is Head of Marketing at Engage Hub, which simplifies the process of engaging customers with intelligently targeted, interactive communications.More information about Irish Tech News and the Business ShowcaseFYI the ROI for you is => Irish Tech News now get over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. We have over 860,000 relevant followers on Twitter on our various accounts & were recently described as Ireland’s leading online tech news site and Ireland’s answer to TechCrunch, so we can offer you a good audience!Since introducing desktop notifications a short time ago, which notify readers directly in their browser of new articles being published, over 16000 people have now signed up to receive them ensuring they are instantly kept up to date on all our latest content. Desktop notifications offer a unique method of serving content directly to verified readers and bypass the issue of content getting lost in people’s crowded news feeds.Drop us a line if you want to be featured, guest post, suggest a possible interview, or just let us know what you would like to see more of in our future articles. We’re always open to new and interesting suggestions for informative and different articles. Contact us, by email, twitter or whatever social media works for you.Homelast_img read more

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first_imgTop 5 Health Tech Marketing Techniques to Engage New Customers Online By Betty LockwoodHaving trouble attracting new customers to your health tech product? Here are the top 5 reliable marketing techniques to help you promote your product and services.The involvement of new customers in the health tech industry is possible in several ways. Modern marketing techniques have already moved away from direct sales and aggressive advertising, offering consumers emotions instead of goods and services. We’ll talk about the five best ways to engage with customers and succeed.1. Don’t Underestimate the Power of Social NetworksSocial networks have long ceased to be exclusively entertaining. Now it is a source of information, a powerful tool for research and promotion of goods. One of the best marketing techniques necessarily includes the use of accounts on social networks to interact with potential and existing customers.Pay attention to what topics excite your target audience the most. Conduct research, note what causes the most interest, sharings and likes. This is your next blog topic. Be active on the network: respond to comments, share interesting information, express your opinion. This is how you strengthen your presence and build an expert reputation.Today, healthtech startups are especially active in social networks. Due to they use it as one of the channels to disseminate information about themselves. Useful tip: use the correct hashtags. Or get your own. For example, you can engage your customers by inviting them to share their opinions or photos and adding a specific hashtag.You can also create a community to share experiences for your customers or to share fully exclusive data. Access to such a base and group may be paid.2. Pay More Attention to Content StrategyExciting content is your best friend in customer interaction. Your materials should be interesting, new and solve problems. No need to write long articles about any phenomenon. Write about how a customer problem can be solved. Consider several options, not only offering your own services and products. Be sure to ask for opinions at the end. Discuss this topic in the comments.Use industry news for your goals. Health technology is constantly evolving, offering new products on the market. Do a review and compare with your product or offer to do so to your customers. So you can identify the pros and cons of your products, as well as learn more about the needs of the target audience.In your articles, you can tell how technology in healthcare helps different groups of people: depending on their diseases or needs. Thus, you immediately make a large audience reach. But only if it is required to promote your product or service.3. Use Visual Content to Explain Complex ThingsSince health and tech are intertwined into one innovative technology, many new gadgets, programs and tools are appearing. As a rule, the principle of their work, usefulness and need is rather difficult to explain to those who are not involved in development.Use visual media to explain complex processes. A great solution would be infographics and doodle videos. Do not forget that even a picture will not be able to hold attention for a long time if it is boring. Infographics should not be too large and voluminous. And the optimal length of the doodle video is sixty seconds.You can also engage with customers through the visual series if you make it interactive. Let the user click on the arrows to find out what will happen in the end. This way you can tell complex things in simple language, gradually summing up.4. Use Video and Audio to Engage with CustomersVideo and audio are also powerful tools for interacting with customers. You can organize educational webinars or a podcast to share something truly important and exclusive. Besides, this way you can get closer to your customers. At the end of these video meetings, you can leave time for questions and answers. Live communication is also as important as quick answers on the social network.If you are wondering how to approach and engage with customers through video, we have a good idea. It is known that storytelling builds trusting relationships in any environment. Use this technique to build trust between you and your customers. Ask them to tell their stories about the use of your services and products, tell how you create innovations. In these videos, you can share something truly valuable: the emotions of living people. You also show that you care about your customers, putting their values ??above everything else.Remember that videos should not be too long and overloaded with information. Highlight the main thing for your customers, focus on their benefits and only at the very end tell about your product. This is not advertising; it is a way to share opinions.5. Create Powerful Customer ExperiencesMany are confident that customer experience mainly consists of quality customer service. Yes, this is certainly an important component, but it is not the main one. Customer service best practices include the implementation of the latest technologies, such as AI chatbots, hotlines and the simple and favorable conditions.But creating a consumer experience is moving up the pyramid of consumer needs. It is not enough to list the advantages and possibilities of your product or service. You need to tell in detail how exactly this will help your consumer. Not only the solution of the problem matters but also the improvements that will come after that.This means that your product does not just have to bring the life of the consumer back to normal, it should make it better, brighter, more interesting. Tell the customer whom he will become using your product, how this will change his life for the better.Using these methods of engage with customers, you can attract new ones and strengthen communication with existing ones. Please, share your opinion with us. What do you think is the most important marketing technique among described? Is it possible to use just one to succeed?About the author: Betty Lockwood is a blogger, web developer, and caring mother. She loves to write about mobile technologies, e-commerce events, traveling, and kids. Betty is also a co-owner of https://computools.com website. Follow Betty on Twitter. More information about Irish Tech News and the Business ShowcaseFYI the ROI for you is => Irish Tech News now get over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. We have over 860,000 relevant followers on Twitter on our various accounts & were recently described as Ireland’s leading online tech news site and Ireland’s answer to TechCrunch, so we can offer you a good audience!Since introducing desktop notifications a short time ago, which notify readers directly in their browser of new articles being published, over 16000 people have now signed up to receive them ensuring they are instantly kept up to date on all our latest content. Desktop notifications offer a unique method of serving content directly to verified readers and bypass the issue of content getting lost in people’s crowded news feeds.Drop us a line if you want to be featured, guest post, suggest a possible interview, or just let us know what you would like to see more of in our future articles. We’re always open to new and interesting suggestions for informative and different articles. Contact us, by email, twitter or whatever social media works for you and hopefully we can share your story too and reach our global audience.Home If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCockinglast_img read more

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first_imgThe entrepreneur competition for the Uthukela District was launched on Monday night at the Ladysmith Country Club.In support of the small business development component of the KZN Economic Council’s Social Accord Implementation Framework, the KwaZulu-Natal Business Chamber Council (KBCC) is launching the Entrepreneur 2015 competition.It is the second year that the competition and the accompanying training programme will be presented jointly by the KZN Department of Economic Development, Tourism & Environmental Affairs (EDTEA) and the private sector on an equal cost-sharing basis.The competition will be rolled out in KZN through eight regional Chambers of Commerce, with three Chambers presenting the competition for the first time, including the Ladysmith Chamber of Commerce.The programme also forms part of the KZN provincial government’s youth entrepreneurship programme. The entrepreneur programme was initiated by the iLembe Chamber with the aim of identifying and providing entrepreneurs and owners of micro-businesses with a grounding to develop their businesses to a sustainable level. The focal point of the programme is knowledge and skills transfer, and ongoing mentoring and guidance. The iLembe programme has been refined since its launch in 2011 and is now a widely endorsed programme with national recognition.Programme participants are exposed to intensive business modelling, both through tuition and practical application, co-designed by the University of KwaZulu-Natal and USA-based Massachusetts Institute of Technology (MIT).The KBCC competition will be programme managed by the iLembe Chamber on behalf of the KBCC.Programme participants are supported through mentorship by Chamber-accredited mentors with invaluable business experience. At the end of the programme, the contestants will be equipped with a business plan to serve as a guide to managing and developing sustainable businesses. Participants will receive a Certificate of Attendance of this UKZN/MIT endorsed programme.Participants will also receive a monetary contribution towards their business’ marketing and CI, and will be offered the opportunity to showcase their businesses at individual Chamber exhibitions. The winners from each participating Chamber will compete at provincial level at the KBCC Entrepreneur event towards the end of this year. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite last_img read more

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first_imgWebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite Yes, a rather unusual description for a bird, but it is obviously a family pet and tame. We have deliberately not disclosed the type of bird so the owner can include it in his description of his lost bird.And no, the bird in the picture is not it!Contact us on 036-637-6801 if you have lost a pet bird.It was  found near the army base.last_img

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first_imgWebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite Pedestrians and motorists alike couldn’t help but have their attention drawn by the marchers as they sang and danced along the way. uThukela Mayor Dudu Mazibuko also marched to show her support for the cause.When the marchers arrived at Settlers Park, speeches were given and then the marchers dispersed.Police and Public Safety maintained a visible presence to make sure everything went smoothly.For the latest news, visit our webpage or follow us on Facebook and Twitter A Men’s March targeting violence and drugs took place on Saturday morning from the Town Hall to Settlers Park. A large crowd of men marched down Murchison Street, holding up banners and placards bearing important slogans and messages.The aim of the march was to discourage violence against women and children, and also served as an anti-drug campaign.last_img read more

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first_imgWebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite 5-year-old Ivanke Jacobs was startled when she lifted a drum at her home on a farm just outside Ladysmith this morning (Monday).Under the drum was a snake, coiled and ready to strike.The child’s panicked mom, Yolande Jacobs, dropped what she was doing when she heard her daughter scream. Luckily, when the 5-year-old dropped the drum, the snake remained underneath it.The snake turned out to be a Rhombic Egg Eater, which is considered harmless unless provoked.The snake was safely removed from the area.A Rhombic Egg Eater is mostly harmless, with a diet consisting of bird eggs. When nervous, the Egg Eater will often coil and uncoil its body in a horse shoe-like configuration, causing the lateral scales to rub over each other. This will cause a hissing-like rasping sound, much like the true hissing sounds of more deadly snakes. It will also lift its head and attempt to attack by striking out viciously with an open mouth.For the latest news, visit our webpage or follow us on Facebook and Twitterlast_img read more

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first_imgA ‘pool-size’ pothole in Diamana Road has caused major problems for residents in the area for years now.A meeting was called by the area residents yesterday (Monday) to speak about the ongoing problems they are facing, and Cllr Abbas Warasally was invited to attend. According to local resident Christopher Fobian, the pothole has been there for years and nothing has been done to ever repair the road surface.Small cars cannot drive over the hole due to its size and depth.To make matters worse, the pothole is always filled with water, due to a possible burst water pipe. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite Diamana Road resident Susan Cloette commented that, “We can’t even push a pram with our babies in it when we go to town”. They have to go around the pothole, which makes their walking distance longer and their trip more time-consuming.Residents ask when this huge pothole will ever be fixed so that they can lead a normal life.For the latest news, visit our webpage or follow us on Facebook and Twitter.last_img read more

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first_imgWebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite This video of our very own Alf Lees taking a humorous swing at President Jacob Zuma in a recent speech in Parliament has started to go viral.Mr Lees is the DA Member of Parliament for the Uthukela area and regularly speaks on behalf of the DA as a member of the National Assembly.For those non-IsiZulu speakers, here is a translation:He is talking about President Zuma’s recent visit to Greytown. Mr Lees says: “He (Zuma) was in Greytown with his friend Mavundla, opening a mall and he said he will be building his own mall in Nkandla. He quickly said he however does not have money to buy at the mall; does he think we are fools? Our people are clever; they can see he is taking us for a ride. They will see he is misusing our money.”It is debatable whether the audience found it funny because of Mr Lees’ command of the IsiZulu language, which our translator described as very good, or found the content of his actual speech funny.For the latest news, visit our webpage or follow us on Facebook and Twitter.last_img read more

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first_imgAn endangered Black Harrier was spotted flying around Ingula last week Thursday.Fifi Meyer caught sight of  the rare bird and managed to photograph it.The Black Harrier is a graceful, medium-sized, charcoal-black bird, with striking white markings, piercing yellow eyes and a long barred tail.It is a rare endemic raptor with restricted distribution that is mainly centred in the fynbos and Karoo areas of the Western and Eastern Cape of South Africa. Peripheral populations occur in the grasslands of Free State, Lesotho and KwaZulu-Natal and in north-eastern South Africa, Botswana and Namibia.It has lost over 50% of its breeding habitat in the last century from changes in land use patterns because of agriculture and urbanisation.As a result it has a restricted range and a small global population (1000-2000) and so it is categorised as Vulnerable. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite last_img read more

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first_imgLiquefied petroleum gas will, in the meantime, increase by 100 cents a kilogram.The Department of Energy says the main reason for the fuel price increase is high crude oil prices, which resulted in higher prices for all petroleum products in international markets for May 2015 compared to April 2015.The AA has urged motorists who are replacing their vehicles to consider more fuel-efficient models. “Adopting more fuel-efficient driving techniques and route patterns will also assist in containing fuel costs,” the AA said. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite Motorists in Ladysmith had better fill up before Wednesday, because the fuel price is going up again.The price of petrol will increase by 47 cents a litre from Wednesday, June 3, the Energy Department announced on Friday. The price of diesel will rise by between 46 and 49 cents per litre, while illuminating paraffin will cost 56 cents more per litre.last_img read more

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first_imgThese suspects have appeared in various courts in the province to face criminal charges.During the operation, drugs, liquor, cell-phones, jewellery, counterfeit goods, electronic appliances, firearms and ammunition were recovered.The KwaZulu-Natal Provincial Commissioner, Lieutenant General Mmamonnye Ngobeni, applauded all the role-players for the arrest of suspects throughout the province. “These operations have yielded positive results and we are very proud of the hard wok displayed by all those involved. We will continue with these operations to ensure that those who break the law are brought to book,” she said. Operation Fiela continues raking in major successes, with joint operations between SAPS, SANDF, the Department of Home Affairs and Metro Police resulting in a total of 12,171 suspects being arrested throughout KwaZulu-Natal.The aim of the operation is to target those areas that harbour criminals and to seize dangerous weapons, illegal firearms, stolen goods and drugs that are in the hands of criminals, as well as arrest wanted suspects.Since the inception of the operation, police have arrested 223 suspects for murder; 137 for possession of unlicensed firearms; 169 for rape; 146 for robbery, housebreaking, possession of drugs, stock theft, theft, assault, fraud, kidnapping, stock theft and other cases. WebsiteWebsiteWebsite center_img WebsiteWebsiteWebsite WebsiteWebsiteWebsite last_img read more

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first_imgMayor Vincent Madlala’s nephew was assaulted in Ezakheni E-section this afternoon (Sunday).He was taken to St Chad’s Community Health Centre and then transported to hospital by Sharaj Ambulance Services.The exact nature and severity of his injuries is not known at this stage. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsitelast_img

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first_imgTwo men were murdered last night (Friday) and their lifeless bodies left in the centre of the Plaza shopping complex.How the men were killed is unknown at this stage and police are investigating.The Plaza was at a standstill this morning (Saturday), with most of the area marked off as a crime scene for forensics to investigate.At this stage, one suspect has been arrested.More arrests are expected to be made soon.Large crowds of onlookers gathered around as police carried out their duties at the scene of the crime.This story will be updated. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsitelast_img

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first_imgYoung and old made their way to the Ezakheni Career Fair which took place in Ezakheni recently.The event was organised by a non-profit organisation called Ezakheni Ladder of Success.The committee delegated two organisation members, Mabaso Mpendulo (additional member) and Mkhwanazi Nongcebo (public relations officer), to organise the fair and invite all the relevant people.The aim was to equip learners with relevant information pertaining to higher education and training. The organisation’s goal is for school-going children to be informed about, among other things, career choices and programmes they want to enrol in, funding, minimum requirements for entry into higher education, and so forth. WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsite Seven schools were invited to take part, but only four schools were able to make it. Co-ordinators and university students interacted with the learners, imparting valuable information pertaining to higher education and training.This was the second such event hosted by Ezakheni Ladder of Success. The first was during the first week of school, whereby organisation members went to six high schools to conduct a seminar with the Grade 12 scholars. The Grade 12s were motivated to start “working hard” as early in the year as possible and encouraged to apply for positions in higher education as soon as possible.The committee would like to thank everyone who took part, including teachers, learners and co-ordinators. Without them, the fair would not have been the success it was.last_img read more

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August 18, 2019

Power off in Group 2

first_imgGroup 2 is scheduled to go off from 9am to 12pm, followed by Group 3 from 12pm to 3pm.To know your group when load-shedding strikes, click HERE WebsiteWebsiteWebsite WebsiteWebsiteWebsite WebsiteWebsiteWebsitelast_img

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first_img Sponsored Stories More Valley freeways to be closed this weekend for improvements Meghan McCain to release audiobook on conservatism, family Comments   Share   (Copyright 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.) “We have values that we can share with and impart to the rest of the world. These values are solidly anchored in our abiding faith in the inherent goodness of humanity,” Michel said.The Security Council has five permanent members: the U.S., China, Russia, France and the U.K. It also has 10 non-permanent members who join for two-year periods. Other small island nations have sat on the council, though none as sparsely populated as Seychelles.Malta, in southern Europe, appears to be the least populous country to ever sit on the Security Council, in 1983-84. Malta has 410,000 people, more than four times as many as Seychelles. Cape Verde, an archipelago off West Africa with 523,000 people, was on the Security Council in 1992-93. Djibouti, a Horn of Africa nation of 775,000 people, was there in 1993-94.Srdjana Janosevic, the president’s spokeswoman, acknowledged that Seychelles has an uphill climb to gain one of the coveted rotating seats, saying: “I imagine it won’t be easy.”“But the issue of size has never prevented Seychelles from aiming high in the world of diplomacy and achieving recognition as a leader in the fight against piracy, climate change advocacy as well as promoting regional peace and security,” she said. Men’s health affects baby’s health too New high school in Mesa lets students pick career paths Quick workouts for men Associated PressNAIROBI, Kenya (AP) – The Seychelles has just 90,000 people, but that’s not holding the island nation back from seeking a seat on the U.N. Security Council.Seychelles President James Michel announced Friday that his country wants a non-permanent seat on the council for the 2017-18 term. Michel said Seychelles has shown it is ready for a seat through its role in fighting Somali piracy and its recent mediation efforts to help resolve a Madagascar political crisis. Seychelles is a luxury island destination off East Africa. Top Stories Think Tank analyzes the second round of Democratic debates How men can have a healthy 2019last_img read more

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first_img Ex-FBI agent details raid on Phoenix body donation facility Former Arizona Rep. Don Shooter shows health improvement ANKARA, Turkey (AP) — Turkey’s prime minister crossed into Syrian territory in an armored convoy Sunday to pay a surprise visit to the tomb of the grandfather of the founder of the Ottoman Empire. The move prompted immediate criticism from Syria, which accused Turkey of acting aggressively toward a sovereign state.In February, Turkey sent hundreds of troops into Syria to move the tomb — which was being besieged by Islamic State militants — closer to the Turkish border and to evacuate dozens of Turkish soldiers who were guarding it. It was the first major military incursion into Syria by Turkey since the Syrian conflict began in March 2011. Turkish Prime Minister Ahmet Davutoglu visited the shrine — which now lies 250 meters (yards) from the Turkish border in Syria’s Ashma region — while on the campaign trail Sunday ahead of Turkey’s June 7 general election. The private Dogan news agency said he crossed into Syria in a convoy of armored vehicles protected by helicopters.Syria’s state news agency SANA called Davutoglu’s visit to Syria without the approval of the Syrian government “a clear aggression on a sovereign state … and a violation of all laws and charters.”Copyright © The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. 5 things to look for when selecting an ophthalmologist Comments   Share   Milstead says best way to stop wrong-way incidents is driving sobercenter_img Top Stories Sponsored Stories New Valley school lets students pick career-path academies How do cataracts affect your vision? 4 ways to protect your company from cyber breacheslast_img read more

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